Logo for caterer who deliver good and fresh meals at home

Contest details:
Bronze

  • Contest holder: lekker thuis eten
  • Category: Logo design
  • Total budget: € 199.00
  • Start date : 12-12-2014 15:00
  • Ending date : 07-01-2015 14:34
  • Status : Ended
  • Required formats: ai,pdf
  • Relevant files: None
  • Available languages:
  • Number of designs: 109
  • Response rate:
    low high

Needs:

For now we need a logo, eventually we also need business cards and packaging design.

Google ‘ready-to-eat meals packaging’ ALL you see is NOT what we would like to be.
Google ‘best design packaging’ and you see a lot of great innovative designs.

NEW! Pls notice I uploaded two new 'inspiration' briefings.

Company description:

Name of the company:
lekker thuis eten (translation: nice/good food at home)

Sector:
caterer who deliver at home

USP:
- very good price/quality
- a fresh meal for every day
- for everyone, even with dietary

Target group:

Target group:
- Everybody who wants a good, fresh dinner but isn’t able (or don’t want) to prepare the meal himself.

Colors, favourites and other requirements

Wishes for the logo design (principles of logo design):

1. Simple
2. Memorable (time will tell ;-))
3. Timeless
If the logo is used in black/white, it must be timeless. If we use the colours you suggest, it could be more fashionable. By the way: we love distinctive colours!
4. Versatile
We would like to receive it as a vector. The logo will at least be used for business cards, on packaging and website.
5. Appropriate
There’s no better way to explain then to quote David Airy:

‘A logo doesn’t need to say what a company does. Restaurant logos don’t need to show food, dentist logos don’t need to show teeth, furniture store logos don’t need to show furniture. Just because it’s relevant, doesn’t mean you can’t do better. The Mercedes logo isn’t a car. The Virgin Atlantic logo isn’t an airplane. The Apple logo isn’t a computer. Etc..’

Creativity of the logo:
Most important: remain the above principles! The creative part should be particularly shown up in the use of the logo.

Keywords:
No fork & knife!
No script letter!
Fresh
Chic
Tasty


Suggestions for colours:
- maybe combine pantone 494/pantone 571/white/gold
- maybe combine pantone 550/pantone 5185/pantone 187 and white
- or maybe find here your inspiration: http://www.modernehippies.nl/scholten-baijings/

Petje
  • Logo design # 427464 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. No comments

    2. This contest is finished. Its not possible to reply anymore.

  • Logo design # 427309 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. Petje says

      hi Lekker thuis eten
      I used now foodcolours and made one black white version
      regards Petje

    2. lekker thuis eten says :

      Hi Petje, Tnx for the new options! Four stars for the purple version!

    3. Petje says

      Hi lekker thuis eten
      I send it on his own thanks for the compliment on it :)
      Regards Petje

    4. This contest is finished. Its not possible to reply anymore.

  • Logo design # 426908 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Hi Petje, I like the circle and the square. I'm still not convinced of the colours, (actually; seeing them quite often now, I know it's not the right feeling.) maybe you could give the best colour combination you like.

    2. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425446 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Hi Petje,

      Thank you for the new option. I think the last feedback I gave you is still applicable. So: like the hand but the letters should be readable. Maybe you could find a combination between stylish and 'clear'?

    2. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425392 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. Petje says

      Hello lekker thuis eten
      Maybe with the white outline you can place it on all packages thank you for the feedback
      With regards petje

    2. lekker thuis eten says :

      The first options you gave were the best options. I mean the one where your comment is ‘I have taking the extra colours of the last pictures’.
      We love the hand with the plate. ‘thuis lekker eten’ isn’t very clear. Your colleague Esther gave a very good option (like a mark) but her suggestion is missing something. For example your stylish hand. We know it’s not ethical to ask you to combine those two logo’s (but we should if it was).
      - Really good about her logo: steady, good readable, like a mark (font!)
      - Really good about your logo: fresh, stylish, different (symbol)
      So could you go on with the hand and do ‘something’ with the font?

    3. lekker thuis eten says :

      Something else: you're really doing a great job. It's almost Christmas. No worries when you have something else to do now ;-)

    4. Petje says

      Thank you for the feedback gonna work on it now! :)

    5. Petje says

      And i know its Xmass but i like to work i love it :)
      regards Petje

    6. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425346 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. Petje says

      Hello lekker thuis eten
      Did you mean this font and the colors let me know :) and i make the changes !
      With nice regards Petje

    2. lekker thuis eten says :

      Yes, I mean this font! I'm still not convinced of the colours. When I see all the colours together, there's some 'wow'-feeling. If I imagine we should use one logo on our packaging or on a business card, then I'm not sure about it.

    3. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425207 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Many creative possibilities! But I actually think the bowl with the 'ears' is the best one.

      The option right under had the best readable font. (Of course, the colour is part of it).

    2. Petje says

      Thank You Lekker thuis eten

    3. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425193 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Nice options!
      - I think the letters should always be legible.
      - You Showed us That the logo is ook perfect in black / white, I prefer the first option.
      - The ultimate color combination I have not found (I think). Difficult!

    2. Petje says

      Hello Lekker thuis eten
      Yes difficult but I think the pantone 530/pantone 5185 itself the most beautiful among those with colors and black/white :)
      Regards Petje

    3. lekker thuis eten says :

      Oké, and now that you know the kind of colours we like, could you perhaps make a suggestion that you like? In the first suggestion you used a box to visualise. That made it very clear. Eventually we're going to use the logo on the packaging of the meals (most important), second website en last but not least on a business card.

    4. This contest is finished. Its not possible to reply anymore.

  • Logo design # 425142 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. Petje says

      I have taking the extra colours of the last pictures
      regards Petje

    2. lekker thuis eten says :

      Great!

      Like: the bowl (best)
      Like: several colour options. It gives good creative guidelines for different types of meals.

      Four more questions:
      1. Could you please write lekker thuis eten instead of Lekker Thuis Eten?
      2. Could you give some other font options?
      3. Could you make an option black/white?
      4. I gave your colleague on this platform some suggestions for colours:

      - maybe combine pantone 494/pantone 571/white/gold
      - maybe combine pantone 550/pantone 5185/pantone 187 and white
      - or maybe find here your inspiration: http://www.modernehippies.nl/scholten-baijings/
      Maybe you could find some inspiration in it?
      Thank you Petje, great job so far!

    3. lekker thuis eten says :

      One more thing: I'm not a designer, so when I suggest four colours and you think that's really stupid, please be cocky/smarty and of course the professional. I'm on my field exactly the same ;-)

    4. Petje says

      Hello lekker thuis eten
      i send yust one with the new feedback colors and different fonts and the colors are fine :)
      regards petje

    5. This contest is finished. Its not possible to reply anymore.

  • Logo design # 424980 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      The first option is more stylish and has a very unexpected, fresh, unusual appearance for a caterer. Love it.

    2. Petje says

      Hi
      Thank you for the compliment :)and i go furter with the other logodesign
      regards Petje

    3. This contest is finished. Its not possible to reply anymore.

  • Logo design # 424976 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Oops! I was not expecting that someone would copy exactly this example. Is that possible? Is that legal? But to be honest, I think it's really beautiful! Pls give me some incubation time before I give some more feedback. Tnx!

    2. Petje says

      Hallo lekker thuis eten
      Dankje wel en het is geen kopie ik heb de vector zelf getekekent die van het bestand is een echte hand met kopje deze is een vector die ik gemaakt met meer een wok heb dus gewoon legaal en te gebruiken zal nog meer een wok van maken maar dank u wel voor de complimenten
      met creatieve groeten petje

    3. Petje says

      Sorrie voor de spelfout getekend :)

    4. This contest is finished. Its not possible to reply anymore.

  • Logo design # 424587 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Hi Petje,

      Heb je de aanvullende briefing gezien? Het staat inmiddels online en geeft denk ik veel meer sturing op het gebied van kleurgebruik en vibe.

      Feedback design:
      Colours: *
      Symbol: *
      Balance: **
      Font: ****
      Fresh: *
      Chic: *
      Tasty: *

      About the font: it's modern and we would like to have a modern font. The problem with this one is that it's not easy reading.

      I hope this feedback is helpful for you. Of course you could always ask me questions when I'm not clear enough ;-)

    2. Petje says

      Hoi Lekker thuis eten
      Dankje voor uw extra feedback
      Met creatieve groeten Petje

    3. This contest is finished. Its not possible to reply anymore.

  • Logo design # 421278 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Beste Petje,

      Het is lastig te verwoorden, maar het is 'het' nog niet. Zojuist heb ik twee extra briefings proberen te uploaden, zodra deze online staan (wacht op akkoord van brandsupply) dan zie je precies welke vibe het design zou moeten hebben. Er zijn best wat aanbieders in de markt met veel hetzelfde oubollige design. We willen er uitspringen!

    2. This contest is finished. Its not possible to reply anymore.

  • Logo design # 420554 for Logo for caterer who deliver good and fresh meals at home contest Submit complaint
    1. lekker thuis eten says :

      Dear petje, if you can't read Dutch the first association will be a house broker. I'm sorry, but this is not what we're looking for. Maybe a next try?

    2. Petje says

      Hallo lekker thuis eten
      Ik zal een nieuwe inzenden dankje voor uw feedback
      met creatieve groeten Petje

    3. This contest is finished. Its not possible to reply anymore.

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