Advertising flyer / brochure for cake company

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Start date: 29-07-2013

Ending date: 29-08-2013

Total budget: € 249.00
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ArianneGrafX

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Design of a advertising flyer / brochure for the cake company "moki's goodies | delikat.essen".
Until now there is no store, it is a catering service and delivery on demand.
The flyer / brochure shall be displayed in the partner locations / event locations we cooperate with.

Until now the marketing is done by a website: www.mokis-goodies.de and a Facebook account: www.facebook.com/mokisgoodies and of course word of mouth advertising.

As fortunately the business starts growing, we need a brochure for the partner event locations.
The existing logo should be used. Suggestions for an "update" are welcome.

Company description

moki's goodies | delikat.essen = passion for baking since four generations. Cake creations for special occasions.

Traditional and handmade for your pleasure.
But also with a modern influence: we also offer sweets for those who have to go without certain ingredients.

Cakes, Tartes, Cupcakes are baked freshly an individually. Classic style with butter and organic eggs, vegan style without animal products, sugar free, gluten free or lactose free.

Passion for detail, best ingredients and local delivery ensure highest quality.

A store will be opened next spring, right now it's just a catering service and delivery. But there are also some partner-locations for events.

Target group

Target customers for the advertising flyer / brochure are the guests of the partner locations. They plan a private or business event and are looking for a cake company to bring the cakes etc.

The events are birthday parties, wedding celebrations, christenings, receptions, conventions, conferences etc.

Colors, favourites and other requirements

You find photos of the cakes and sweets on my website www.mokis-goodies.de.

The design of the flyer / brochure should adapt the guideline of the cake-presentation: "rough luxe" as an emotional component of staging: exquisite sweets are displayed on rough wood plates for example.

"Rough-Luxe is a new way of looking at luxury as a moment in time and not only part of an object of consumption. Luxury is an enriching personal experience and not only an ownership of an expensive object.

Rough-Luxe is about the experience, the surrounding, the intrinsic value of objects, art, culture and the people surrounding us as well as the ‘‘consumable’’ items, that you come across."

Designer: designmonkey designmonkey
flyer_eintrittskarte-designmonkey-WA8XX6zQ

designmonkeydesignmonkey

Hier der Entwurf mit der entsprechenden Rückseite. Typografische als auch inhaltliche Änderungen habe ich durchgeführt.

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flyer_eintrittskarte-designmonkey-P8hKz8QS

No comments

designmonkeydesignmonkey

Liebe Frau Ertl, ich würde mich über Feedback sehr freuen. Gern kann ich bei Bedarf noch weitere Vorschläge liefern. Beste Grüße

mokisgoodiesmokisgoodies

Hallo, vielen Dank für den Vorschlag.Die Vorderseite gefällt mir optisch gut.
Wichtig ist vom Textlichen her, dass dort wie in der beigefügten Datei Überschrift & Untertitel beibehalten werden.
Der Satz unten im Foto sollte bitte in die Innenseite mit aufgenommen werden.

Auf der Innenseite die Fotos auf Holzhintergrund sehen gut aus.
Als Schriftart habe ich bisher in Angeboten etc. Helvetica Neue verwendet.
Vielleicht können Sie etwas in diese Richtung verwenden?
Wie würde die Rückseite aussehen?
Danke & viele Grüße, Monika

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flyer_eintrittskarte-designmonkey-OWNcBG2S

designmonkeydesignmonkey

Datei Mokis 01 stellt ausschließlich die Vorderseite dar, da diese als erstes zu sehen sein wird auf der Flyerseite. Klappt man Diesen auf, kommt der Rest des Layouts zum Vorschein. Siehe Datei Mokis 02. Gern kann die Typo verändert werden, falls es erforderlich sein sollte.

This contest is finished. Its not possible to reply anymore.