Poster for the 25th edition of Toques and Clochers - International event in the world of wine and gastronomy

Start date: 30-04-2013

Ending date: 30-05-2013

Total budget: € 249.00
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gajetan

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Create a poster for a major international event in the world of wine and gastronomy. There is no precise style guidance, however different information must be included:
- The date of the event: (12 April 2013)
- The logo of the event
- The name of village elected for this new edition: “Tourreilles “
- (Headline of the village : « Ciel et Terre »)

The advertise will be used for the creation of :
300 Posters A3
1000 wine labels

Company description


Sieur d’Arques, key actor in the Languedoc, organizes since 1990 an event combining wine, food and heritage called Toques et Clochers.
Toques et Clochers is a charity auction of wine chaired by Chef *** Michelin, whose profits go to the renovation of the 42 towers of the villages of the appellation Limoux, thus contributing to the preservation of local historical and architectural heritage.
Every year since 24 years, a village is selected to host the festival attracting about 30,000 people.

The next edition will take place the weekend of Palm Sunday 2013 (Saturday, April 12th, 2013)

IMPORTANT: During the festival, only white wine and sparkling wine can be enjoyed

Goal of the advertise: get people to come to the festival (animation / tasting/party)

Target group


General public, professionals and wine lovers

Colors, favourites and other requirements


Designer: gajetan gajetan
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gajetangajetan

Bonjour,

J'ai travaillé graphiquement sur le slogan "entre ciel et terre" que je trouvais poétique est très intéressante. Sur les moments de la journée où les couleurs se confondent entre le ciel et la terre.
Toujours avec une couleur principale, le jaune, qui rappelle le vin blanc et la blanquette de Limoux.
Le village en silhouette est celui de Tourreilles.
Je trouvais très important cette notion de poésie pour ce genre d'évènement, de plus le visuel se prêtera bien en étiquette.

Cordialement.

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