Redesign of the logo Milkiland. See the logo www.milkiland.nl"

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Start date: 27-03-2014

Ending date: 25-04-2014

Total budget: € 479.00
Latest design
Book cover
Creator

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

1) create a new logo Milkiland for use it as a product brand for Premium semi-hard cheese and cream-cheese, cottage cheese, butter, whole milk products, dry milk products.
2) the only constant thing to keep from the current corporate logo is the word Milkiland. All the other elements of the current logo including colour, font, etc., could be changed or removed
3) the logo should have a simple outline, shape to place it against any background of the package
4) the colors could be blue, green, white, red or any other natural colors to support the idea of dairy products

Why do we need that?
1 The corporate logo Milkiland does not fit for sales of European cheese on the markets of Ukraine, Russia, Asia and other countries.
2 It doesn’t correspond the meaning of cheese or dairy products from the Western Europe. Dutch origin is especially valuable
3 We need to compete with a German brand Hochland (Hochland Kaasland)on the Ukrainian, Russian and other Eastern markets.
4 We can compete if we have a rather Dutch name and image of the brand

The other Competitors:
Arla, Milkana, Valio, Bel, President (Lactalis), Milchland

Company description

Target group

Colors, favourites and other requirements

Designer: niki niki
logo-niki-esykeADI

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logo-niki-VcCua0NE

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logo-niki-n7IseqKu

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YevhenYevhen

Without windmills please. The mill is not about milk and cheese and it's small. Large one we needn't either.

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logo-niki-zfr4IfCa

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YevhenYevhen

If we would make some adjustments after 26 of April. it would be great to have contacts

my mail is y.mulyarchuk@1inc.kiev.ua

the road wouldn't

nikiniki

vato@abv.bg

YevhenYevhen

THANKS

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logo-niki-yRDcguQa

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YevhenYevhen

If the road wouldn't get off to the horizon, maybe change the perspective

YevhenYevhen

we like the shape, the font is a question. could be softer.
Anyway I see many versions, we'll think of them

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logo-niki-0gYGD5hg

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YevhenYevhen

I'm afraid we are not in the lie with competitors. They have got catchier colors. You have seen my file via the link, haven't you?

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logo-niki-82rtZVuy

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YevhenYevhen

this is better

YevhenYevhen

Hello

the upper one could be preferable.
Please write "Holland's premium" instead of just "premium"
And please compare the version with our competitors - Valio, Hochland, Arla, Milkana, Frico, President.

We should be as bright as they are.

Maybe you could adjust your colors.

The logoes of the competitors are avilable here.
http://www.ex.ua/136742679474

or https://drive.google.com/file/d/0B3ra5RoWe4H1T1ducktpd2dMWGM/edit?usp=sharing

Yevhen

YevhenYevhen

Let's take only upper blue version
You could also try to change the color of milkiland (and Holland's premium), change to white or smth., change those filde stripes above to avoid a ripple feeling

thanks

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logo-niki-K9XZogCm

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YevhenYevhen

ice-cream I would say

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