Logo and corporate identity for Cargo Airlines

Start date: 15-11-2014

Ending date: 25-11-2014

Total budget: € 329.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs



The Need: A visual identity that will suit the decor of our aircraft and the more conventional communication.

Company description



Trans Air Cargo is a cargo airline, which will develop in Africa, an innovative concept of cargo hub. The North American European airlines, Gulf or transport cargo on the North / South or South / North and Trans Air Cargo provides inland transport routes in the region. The concept can be summarized as "we operate the last mile of your cargo .."

Target group



Trans Air Cargo provides air transport services in West Africa in three main target customers
- The major airlines for which we are called to take charge of the first or last kilometers of the transport chain of long freight.

- Integrators and forwarders of West Africa in which we propose to transport freight and inter combined freight (sea-air).
- Industrial and agriculture, intergovernmental organizations or non-governmental organizations for special needs (large size cargo, perishable, not served by scheduled airlines airports ...)

Colors, favourites and other requirements



The origin of the company is African. It is important to use colors illustrating our origins, brown, orange, ocher, yellow, blue, green, map of Africa, batik ... We are waiting for proposals young, modern and Original

Designer: CS CS
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TransafricaineTransafricaine

Un autre version que j'apprécie autant

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TransafricaineTransafricaine

excellente contribution, c'est tout à fait dans l'esprit

CSCS

Merci pour ce retour positif.

L'enjeu est je pense de rendre l'identité facilement déclinable. Cela est très important pour ce type projet.

Ainsi, les motifs employés pour le logo vivent également sur le flocage des appareils.

Cela participe à déployer une identité riche et reconnaissable, à l'instar d'autres marques (Pegasus, Turkish airlines etc).

TransafricaineTransafricaine

C'est exactement l'esprit que nous nous faisions du logo, avec dans l'idée aussi adapté ce logo à chaque produit (connexion pour le fret en transit, priority pour le fret express, Conbined pour le fret combiné air mer et dedicated pour le produit charter vol cargo à la demande. Nous déclinerions un logo dans la plaquette commerciale et sur les fiches techniques

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