It all started with an idea...

Needs

Atlas For Men is launching its new concept named "Ventes Festives" and want to have a logo dedicated to it.
The aim is to associate the new concept and logo of the "Ventes Festives" to the environment of the brand and maybe to integrate the existing logo to become "Ventes Festives by Atlas For Men"
What's the concept of "Ventes Festives"?
Every month Atlas For Men (AFM) will propose to its customers a selection of product on a short time like you can find it in private sales. The products of this selection will be products that the customers can't usually find on our website but that stays in the "outdoor" spirit of the brand (like a market place).
Every month will have a new theme, as an example in May AFM will push a selection of 3 barbecues and planchas.

Company description

Atlas For Men is a brand that is sold with success in 8 countries in Europe (France, Germany, Netherlands, belgium etc.).
The brand is making clothes et accessories "Outdoor" for the people in love with the nature and the comfortable clothing on low price.
Leader on the market of the remote sales, AFM also became a major actor of the internet with its website www.atlasformen.com/

Target group

Atlas For Men is for men who have a lifestyle cloth to nature et outdoor activities.
Our target is mainly male (60%) and senior (45/65 years old).
Our products are often in a promotion, we propose very attractive prices and our average basket is around 50€.

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