Design a logo for a unique nature park in Chilean Patagonia. The name is Parque Futangue

Contest holder: matiasrt
Category: Logo design
Status: Ended

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Start date: 11-06-2013

Ending date: 10-07-2013

Total budget: € 600.00

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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

The park covers an area of more than 34.000 acres, characterized by an impressive diversity of landscapes. The melting of glaciers thousands of years ago and continuous volcanic eruptions have carved this land´s wild geography, including the vast native forest, steep mountain ranges, lakes , lagoons, turquoise rivers, waterfalls, spectacular hot springs and geysers. The ancient forest is home to a rich biodiversity of flora and fauna, many of which are endemic species from Chile.

16 years ago, we started developing an amazing trail network on this land once impenetrable. Today, more than 70 miles of high standard trails provide the visitor with access to breathtaking views of the Patagonian Andes and a variety of natural attractions you could only see in a place that has remained untouched.

Our approach to tourism development is one that rigorously cares environmental protection, supports the local community and creates a profitable sustainable business, offering good jobs, better quality of life and a world-class experience for visitors.

We conceive the park as an exploration playground where the possible activities are countless: hiking, fly fishing, rock climbing, kayaking, biking, horse riding, bird watching, snowshoeing, bathing in natural hot springs and soaking up the local culture are some of them.

Futangue Park presents a unique opportunity, a place with its own identity where natural phenomenons develop and extend in all sectors of the park. The extension and diversity of ecosystems invites visitors to explore, walk and contemplate moving scenery.

We need a logo that contains the name “Parque Futangue” and an image, shape, figure or symbol that represents the park. Parque is the Spanish translation for park and Futangue means great valley, written in the native language of the Huilliches, millenary people from southern Chile.

The typography and the logo should reflect a sense of exploration, purity, adventure and movement; it should make future tourists want to discover this place; it must be attractive as the park itself; it has to communicate the values of nature and balance of a place where time fades away while you are out there exploring, taking pictures, learning or just enjoying life.

We would like to use the logo for all our communications (website, press notes, leaflets, merchandising, etc.)

Good luck!

Company description

This is a rainforest conservancy project that plans to become a sustainable touristic destination for nature lovers and adventurers from all over the world.

Target group

Tourists who like authentic outdoor experiences and are willing to pay more for a comfortable and safe service.

People who love nature and value being in pristine places, away from the crowds.

Colors, favourites and other requirements

Designer:

eve31

No comments

Ok better . Now use the same typography you used with Futangue , with "Parque"

dont use that background for "parque" and write it straight

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take out the ship and the bird and parque in the piece of wood, leave the mountain and the windrose.

désolée je n'avais pas bien saisie

Ne mettez pas le bateau, ne mettez pas l'oiseau. Ecrire "parque" la façon dont vous l'avez écrit avant. Mettez la rose des vents et de la montagne. Leur donner un aspect

Ah oui le traducteur disait l'inverse ! bon j'espère que ça va aller mieux ! :D

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take out the ship and the bird and parque in the piece of wood, leave the mountain and the windrose.Put a normal N in futangue , without the tail

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I need something elegant, sober, abstract and creative, it definitely has to be cool. You want an example , look what Vega did

this logo doesn´t tell me anything, you are trying to draw what you could see park, I want you to draw what you could feel. What if you focus on the experience of exploration and adventure with the elements of old times ( the compass rose, the figure of the conqueror, old maps of Patagonia or southamerica from where you can take ideas for the typography, backgrounds, colors, figures; the southern cross represented in the centaur constellation as the guide to head south, an explorer using the sextant, the astrolabe, the old ships, The native god called "Pillan", the amphibians as the natural treasure of the park ( darwin frog or tree frog) with a tatoo of the "pillan" in the back, representing the ancestors of the people that live there, etc. Use one or more of these elements to create a conceptual story. Do some research on google. If you want you can give your mail and I can send you some images representing these elements.

je vous remercie pour toutes ces informations supplémentaires.

Thank you for all this additional information.

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I need more creativity , that kind of figures are to obvious

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more of the same

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what if you try just with a stylish silhouette of the puma^face , maybe also the silhouette of a mountain in the back , forget about the orange circle. Change the color in "parque" and take out the tail in the letter N.

Best regards

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Cette fois-ci on reconnait le puma ! :D

This time we recognize the Puma ! :D

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Bonsoir, merci pour vos commentaires. voici une nouvelle proposition. J'ai associé une empreinte et un puma.

Hello, thank you for your comments. here is a new proposal. I associated a footprint and a puma.

mmm not that puma

J'ai pourtant dessiné le contour d'un puma. Mais effectivement ce n'est pas très reconnaissable. L'idée générale vous séduit-elle ? Si oui, je vous en dessine un autre.

Yet I drew the outline of a puma. But actually it is not very recognizable. The general idea she seduces you? If so, I will draw another.

je peux vous faire ce contour : http://www.google.fr/imgres?sa=X&rlz=1C5CHFA_enFR503FR503&biw=1275&bih=837&tbs=isz:l&tbm=isch&tbnid=fmYKn8Bxs18G1M:&imgrefurl=http://shiftwallpapers.com/2011/11/jumping-from-the-scale-wild-puma/&docid=CWTc8cS1lxqHOM&imgurl=http://shiftwallpapers.com/wp-content/uploads/2011/11/wilde_puma_africa_best_hd_wallpapers_animal_best_hd_wallpapers_puma-beautiful_wallpapers.jpg&w=1600&h=1200&ei=A527UaSaEOrO0QWt1ICYCw&zoom=1&iact=hc&vpx=123&vpy=430&dur=805&hovh=194&hovw=259&tx=140&ty=88&page=3&tbnh=142&tbnw=213&start=66&ndsp=37&ved=1t:429,r:67,s:0,i:287

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Bonjour, pour cette réflexion nous avons la possibilité de mettre des pictogrammes.

Hello, for this discussion we have the possibility of pictograms.

yes, of course

what if you put only the figure of the hiker , more artistically

and something in the background or a nice color

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it looks nice. I like the typography you chose for Futangue and the color , but I would put a separate image/figure/shape/symbol , able to represent the park in an abstract way, something simple, mature and elegant. It could be related with nature, trekking, animals ( puma, pudú etc.).. those are just ideas, probably you will come up with something better

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Design a logo for a unique nature park in Chilean Patagonia. The name is Parque Futangue

It all started with an idea...

Needs

Company description

Target group

Colors, favourites and other requirements

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