Design a logo for a unique nature park in Chilean Patagonia. The name is Parque Futangue

Start date: 11-06-2013

Ending date: 10-07-2013

Total budget: € 600.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


The park covers an area of more than 34.000 acres, characterized by an impressive diversity of landscapes. The melting of glaciers thousands of years ago and continuous volcanic eruptions have carved this land´s wild geography, including the vast native forest, steep mountain ranges, lakes , lagoons, turquoise rivers, waterfalls, spectacular hot springs and geysers. The ancient forest is home to a rich biodiversity of flora and fauna, many of which are endemic species from Chile.

16 years ago, we started developing an amazing trail network on this land once impenetrable. Today, more than 70 miles of high standard trails provide the visitor with access to breathtaking views of the Patagonian Andes and a variety of natural attractions you could only see in a place that has remained untouched.

Our approach to tourism development is one that rigorously cares environmental protection, supports the local community and creates a profitable sustainable business, offering good jobs, better quality of life and a world-class experience for visitors.

We conceive the park as an exploration playground where the possible activities are countless: hiking, fly fishing, rock climbing, kayaking, biking, horse riding, bird watching, snowshoeing, bathing in natural hot springs and soaking up the local culture are some of them.

Futangue Park presents a unique opportunity, a place with its own identity where natural phenomenons develop and extend in all sectors of the park. The extension and diversity of ecosystems invites visitors to explore, walk and contemplate moving scenery.

We need a logo that contains the name “Parque Futangue” and an image, shape, figure or symbol that represents the park. Parque is the Spanish translation for park and Futangue means great valley, written in the native language of the Huilliches, millenary people from southern Chile.

The typography and the logo should reflect a sense of exploration, purity, adventure and movement; it should make future tourists want to discover this place; it must be attractive as the park itself; it has to communicate the values of nature and balance of a place where time fades away while you are out there exploring, taking pictures, learning or just enjoying life.

We would like to use the logo for all our communications (website, press notes, leaflets, merchandising, etc.)

Good luck!

Company description


This is a rainforest conservancy project that plans to become a sustainable touristic destination for nature lovers and adventurers from all over the world.

Target group


Tourists who like authentic outdoor experiences and are willing to pay more for a comfortable and safe service.

People who love nature and value being in pristine places, away from the crowds.

Colors, favourites and other requirements


Designer: amat amat
logo-amat-HNcrhd8y

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logo-amat-AdZ3fznc

amatamat

Endless combinations possible. Different heads, build, male or female, even animals.

matiasrtmatiasrt

nice !

matiasrtmatiasrt

you caught the idea

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logo-amat-aeMYHr7Y

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matiasrtmatiasrt

love it

WildWomanSisterhoodWildWomanSisterhood

Hello Amat. Really nice work. Would Love to see you create something for our contest also..

amatamat

Hello WildWomanSisterhood,
Thank you for the thumbs up. Will read into it, do some research and will do my utmost to create something fitting your organisation.

Kind regards,
Amat

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logo-amat-ZbuqENO4

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matiasrtmatiasrt

much better , ok forget about the frog in the belly button

matiasrtmatiasrt

excellent job

matiasrtmatiasrt

take out the frog , and i really have this logo as one of my favorites

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logo-amat-WWKECzS4

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matiasrtmatiasrt

very interesting work with the pillan , well done.
But I don´t think the frog should be in the backgroung , so you can draw it with the same style of the pillan and put it for example, very small on the belly button, or dont put it at all. Remember the pillán represents volcanoes, so maybe you could use red color in the top of the head, simulating lava , or white simulating snow and red in the eyes and mouth, or the opposite. You decide what looks better.

matiasrtmatiasrt

you should also evaluate a smaller figure and with the same proportions in both sides.Is more sober

amatamat

I agree on proportions and see if I can be creative with symbolism in pillán. That includes leaving background out as well :)

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logo-amat-Z8Hogfbs

amatamat

Maybe a bit too common...

matiasrtmatiasrt

Ok, the logo woth the frog is a very nice option. Now I want you to create another logo with similar typography like the want you chose here, but I will give you the draw and you just have to make a cool adaptation of it.

matiasrtmatiasrt

not woth , with

matiasrtmatiasrt

sorry for the spelling mistakes, I was on a hurry!!

amatamat

Ok, looking forward to the challenge! How do we exchange emailadresses without going public?

amatamat

Will give you mine anyway;
amatsaleh1@gmail.com

matiasrtmatiasrt

no worries

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logo-amat-EVqiROTo

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matiasrtmatiasrt

Exactly the same idea , but use another frog , "Darwin's frog", it`s usually green, looks like a leaf and it has the nose like a trunk. Find it on google

amatamat

Work in progress, will post asap

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logo-amat-qNh0v85I

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matiasrtmatiasrt

very creative idea, well done!

matiasrtmatiasrt

it´t really cool, you could try with other colors

amatamat

Thanks for replying. I'll create some more ideas and try more "naturelike" colours on frog.

matiasrtmatiasrt

great, thanks !

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matiasrtmatiasrt

a little boring

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