Logo design - Apartment rentals in Brazil and abroad

Start date: 06-05-2015

Ending date: 31-05-2015

Total budget: € 329.00
Latest design
Book cover
ozalee

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


We have invested in beachfront apartments in Fortaleza, Brazil. We created a website to rent them for vacation rentals, like a hotel reservation website.

Currently we totally change the graphic design, so we need to make sure our logo will match our new website.

In the future, it is possible that we invest in new apartments, still seafront and in prime locations, but not necessarily in Brazil. This is why the logo doesn't have to be attached to a particular country.

It should reflect: holiday (the scenery and relax, but also the party), the exotic, but also seriousness. We are investors, with staff on hand to greet customers in a professional way, we aren't amateurs.

Thank you to check out the links in "Color, favorites and other requirements" to know more about the graphic requirements.

Company description


Our apartments are located on the most beautiful avenue of the city, beside the beach and shops. They are located in an hotel residence, which means that our customers can have the freedom of a fully equipped apartment with kitchen, or be offered traditional hotel services (catering, daily housekeeping, sports facilities ...).

Target group


Our price positioning focuses on the medium range, our customers are mainly couples aged 30 to 50, traveling for leisure or even business. They generally come from Latin America and North America, more rarely in Europe, but as announced in "Need", the logo should not be restricted to the geographical area of Brazil.

Colors, favourites and other requirements


1) The logo must contains the name "Seaflats", the font used should be modern;
2) We must be able to add ".com" when we will use the logo in promotional videos (see attached);
3) It must be visible preferably on white background but also on black / dark / colored one;
4) No representation of people in the logo or commonplace like earth / globe / world with an airplane ... We are not travel agents but investors, owners of apartments;
5) Regarding colors, they must match with the new design, but not necessarily tone-on-tone either. The logo can be colorful, vivid, it must express the joy of life, the pleasure of discovering new horizons. In short, an invitation to travel;

To see the old logo on the former site: http://seaflats.com/seaflat_v_3_002.html and to see the second booking site (the two sites will be merged and thus revised): http://bookinghotelflats.com /

-> IMPORTANT: to see some visuals of the new website and the location of the logo: http://we.tl/OJ3qbuf20c or view files attached to this presentation (in French but it's the visual that matter).

Designer: darina darina
logo-darina-Z04VfpOy

No comments

SeaflatsSeaflats

les couleurs sont un peu vieillottes et ternes

darinadarina

Hello! Thank you very much for the comment!
I understand that you don’t like the logo in yellow color. I made this option because you required it, but and I agree that it looks a bit odd. The problem is that the background on the home page of your website is light (cyan) blue, and most of the colors won’t work well on this background. So if you’ve decided to go with blue background for your home page, I think that the best choice for the logo is to be white or maybe very dark blue color.
I’m looking forward to hear what you think and I’m open if you want to provide you more color options.
Regards,
Dari

darinadarina

Hello!
I didn't hear anything from you last some days. I know that the project is already closed, but feel free to contact me if you need any logo changes to be made.

It was a great pleasure to work on your project!
Regards,
Dari

This contest is finished. Its not possible to reply anymore.
logo-darina-X97LGCEy

darinadarina

Hello! Here are both required options.
I’m looking forward to hear what you think and if you want I’ll make more color options to choose from.
Regards,
Dari

This contest is finished. Its not possible to reply anymore.
logo-darina-IVfjVPwO

darinadarina

Hello! thank you very much for the high rating!
Here is the example of my logo, incorporated on your web design and you tube video. I'm open if you want to make any improvements.

Best regards,
Dari

SeaflatsSeaflats

We like your proposal. In the second image, on the page of the appartment with the white background, could you put "Seaflats" at the right of the image ? I think it would be better if the logo appears in lengh and not height (don't know if it's clear !)
Plus, one person would want to see this logo in yellow/orange too. Could you show us these two more versions ?

This contest is finished. Its not possible to reply anymore.
logo-darina-AJ2EAhY8

darinadarina

Hello!
Here are my new proposals for your logo.
Please, let me know what you like or don't like and I'll make revisions.

Looking forward for your next feedback!
Best!
Dari

This contest is finished. Its not possible to reply anymore.
logo-darina-vmWnX2f2

darinadarina

Goedemiddag!
Hierbij mijn eerst voorstel voor uw logo. Ik sta open voor verandering c.q. wijzigingen, indien u dat wenst .
Met vriendelijke groeten,
Dari

SeaflatsSeaflats

Hello, we hope you understand English ! We like 70% of your logo, but the sun behind isn't modern for us. Could you redesign buildings and sun ? This part is too massive, we would like a clear and fresh logo.
We like the white version with the .com added.

darinadarina

Hello! Thank you very much for the comment!
Yes, of course, I understand English. I'm sorry that I wrote you in Dutch.. it is my mistake, it seems that I've made it automatically.

I'm glad to hear that you like my entry at all. Yes, I'll make redesign to my logo proposal and I'll submit my new layout tomorrow.

Thank you and have a nice evening!
Dari

This contest is finished. Its not possible to reply anymore.