Wanted: Cool logo and branding for a new small consultancy firm called WEL consulting

Start date: 11-06-2014

Ending date: 16-07-2014

Total budget: € 419.00
Latest design
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dohoekstra

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Please design a logo and branding for a small consultancy firm, which does NOT radiate'small', but does radiate 'trustworthy', 'expert', 'fun', 'different'.

The company will be called WEL consultancy, WEL means the opposite of NOT, it means YES in a way, or TOO (as in: it can TOO!)

WEL delivers consultancy and management services based on a Japanese method. The japanese thing could be an inspiration.

Words that describe me, and therefore the company:

- Sparkle, glitter, radiate
- YES we CAN TOO!
- By connecting (dots, people...) you reach results.
- Step by step towards better fun, better results, better bottom line, happy customers

MIND YOU: my customers are large corporate environments. The branding should have a believable ring to it.

Company description


A small consultancy firm, wich offers Lean consulting and Lean management services.
Lean is a method for improving customer value in your company, by improving processes, eliminating waste and teaching the entire staff how to continouously add value to your products and services.
Lean aims at doing JUST the things which add value, and stopping everything that you only do because of HR, or you must do because of the system, or people just thought this would help etc.

WEL consultany will be a one-man-business, featuring me :-)
I have close to 10 years experience in this field, which, in the Netherlands, is quite a lot.

Target group


Large, medium enetrprises, which want to sustainably improve on their buisiness and their bottom line.
Lean is not a quick fix. It is a journey that will last for years, and will keep delivering results.

Colors, favourites and other requirements


These are more suggestions, no hard criteria, please surprise me.

I would not choose blue, too corney.
Also no red, too aggressive.
Some Japanese influences?
I would love for some sparkle to be incorporated. in any way you can imagine.

Designer: khatika khatika
design_logo_identite_entreprise-khatika-Y2nObYsi

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design_logo_identite_entreprise-khatika-PFagc1Jo

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khatikakhatika

Hello Sandra,

I forwarded several proposals, I am at your disposal if one of them appeals to you but you want some changes.

Thanks to let me know your opinion so I could propose the corresponding stationery design, or that I submit you other ideas if you prefer.

Best regards,
Catherine.

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design_logo_identite_entreprise-khatika-ZKrz2KbQ

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khatikakhatika

Here, the same proposal with a "w" in miniscule, and color variations.

The small sign above the "w" may be replaced by a multitude of object (star different, small moon, sun, eye, flower, flash, sparkle ...)

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design_logo_identite_entreprise-khatika-YiYGESDQ

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khatikakhatika

I thought this was a really original typography, feminine but not too much, and I suggest a symbol that could be used alone or in addition to your company name.

There is many businesscards possibilities, here are just a few.

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design_logo_identite_entreprise-khatika-gWkOzX0a

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design_logo_identite_entreprise-khatika-YUc0X7wW

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khatikakhatika

and here, a fresh and all curvy proposal.

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