A litter project which needs a fresh warm corporate identity and logo

Start date: 01-10-2019

Ending date: 22-10-2019

Total budget: € 459.00
Latest design
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DeOntwerper

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


The app.HelemaalGroen.nl (.be / .com) registers the track of a litter collector using GPS and places it in green color on a shared map. You can see where you have picked up litter (something to feel proud of), but you can also see where others have been. You experience a community feeling, achieving something together. The map colors TotallyGreen (HelemaalGroen translates to TotallyGreen) by all those green tracks.
We need a corporate identity and a logo that radiates community feeling (warmth). Logo for website / app / business card / brochure / digital communication.
HelemaalGroen.nl is a brand name (with no space between Helemaal and Groen).
Basing the house style on the design of the app.helemaalgroen.nl (color, font option)
Building a bridge between website and app.


Company description


HelemaalGroen.nl is a unique app, and focuses on fighting litter.

Target group


Anyone who wants to commit to a clean environment. Also suitable for disabled persons.
It keeps you moving, your environment (nature) will clean up, you feel useful and often you will get in contact with neighbors.

Colors, favourites and other requirements


Colors / Font:
(Option. The curly font is 'Leckerli One': https://fonts.google.com/specimen/Leckerli+One)
The green / blue of the app.helemaalgroen.nl as corporate identity color. The color scheme of the gradient on the site is: linear gradient (45deg, # 0ABF53 0%, # 4EE5E5 100%);
Or, in RGB: linear gradient (45deg, rgb (10, 191, 83) 0%, rgb (78, 229, 229) 100%);
The logo must radiate community feeling, have a fresh green color (see the color of the tracks on the app map) and must build a bridge between the www.helemaalgroen.nl and the app.helemaalgroen.nl.
No Google location drop!
Must haves: community, connect, track, litter, clean.

Designer: MarieDesign MarieDesign
design_logo_identite_entreprise-mariedesign-GdfFZ2Qq

MarieDesignMarieDesign

Here is a new proposal, hoping that you will like it !

jaboerjaboer

Hello Marie,
No, this is not what we are looking for. To abstract and we don't like the recyling circle.

This contest is finished. Its not possible to reply anymore.
design_logo_identite_entreprise-mariedesign-hbinGJG4

MarieDesignMarieDesign

Hello, here is my second idea for your logo. Once again, I decided to combine the trash and the map, tracing the roads in the shape of the trash. Feel free to tell me if you want changes!

jaboerjaboer

Dear Marie,
Positive: color, trash and map idea.
Negative: a bit to much the accent on a trash bin and difficult to think of a map designe on it.
Tip: community, connect, track

This contest is finished. Its not possible to reply anymore.
design_logo_identite_entreprise-mariedesign-gzP4SQs4

MarieDesignMarieDesign

Hello, here is my proposal for your logo. I represented a trash bin with a line to remind the roads of a map. To show the movement and highlight the road aspect, the line ends in an arrow, which also reminds the "recycling" symbol.

jaboerjaboer

Dear Marie,
I should prefer this one above your firts design, but again the trash bin should be a minor issue in the design of the logo.

This contest is finished. Its not possible to reply anymore.