Design a new logo & CI for “Dukes of Data

Start date: 30-07-2018

Ending date: 15-08-2018

Total budget: € 589.00
Latest design
Book cover
factor

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Design a new logo for “Dukes of Data”. We do need a complete corporate design portfolio.

Keywords in order of priority regarding Dukes of Data as a product/solution:
Data, insights, machine learning, reports, esports, statistics, improvements, ratings, training, next level, consulting, experience, pro gamers, counterstrike: global offensive, teamwork, easy to use

Keywords in order of priority regarding Dukes of Data as a company:
Customer centric, innovative, modern, flexible, dynamic, smart, international, start-up, experience, data, knowledge, experts, gamers, toolmaker
The logo will be used mainly in an online environment.

Company description


The Dukes of Data are a group of highly experienced IT pros in regards of processing data to gain insights and reports. Located in Vienna, Austria we operate worldwide with our platform for esports players to take their next steps in becoming a pro gamer.

We are dukes of data, no the kings or queens - we don’t own the data we work with. We help data owners to get insights and analytics they won’t have so far.

The abbreviation DoD also means “definition of done” in IT context. We are committed to finish the projects we start. We are committed to enable our customers to go ahead along without any further help.

Target group


For our online platform we highly address gamers:
* 80% male
* Age 16-30
* Highly interested in technology

For our consulting service we talk about:
* Companies with data warehouse technologies
* Managers, relying on reporting
* Analysts, who need consulting to gain new insights

Colors, favourites and other requirements


A combination of heraldic armor and high tech symbols would be great, no specific colors preferred,

Designer: krisi krisi
logo_stationery-krisi-7sJmfs3M

No comments

DoD´sDoD´s

Hi Krisi,

as promised - here the feedback.

Your idea to put this coat of arms around the helmet and come up with the heraldic twist is great.
On the other hand, it brings back the complexity to the logo as there are more details again.

The black one does have more contrast as the light version, with on one hand helps and on the other one makes it harder to identify the fine lines in the helmet.

Cheers
joe

This contest is finished. Its not possible to reply anymore.
logo_stationery-krisi-14oppDnM

No comments

DoD´sDoD´s

Hi Krisi,

thanks for the new design. We see the improvement of the simplification, but it's losing some expression and soul with it.

Thanks a lot for your effort, you put into this so far.

Feedback to the second one will come in a minute.

Cheers
joe

This contest is finished. Its not possible to reply anymore.
logo_stationery-krisi-ePEpc2Qi

No comments

DoD´sDoD´s

Hi Krisi,

thanks for your entry.

The knights helmet looks stunning, it reminds me of cyborgs, the Tron movie, sci-fi (especially with this shades of blue).

In the end we think it will be to complex to be easily reminded, although it is outstanding.

But this is great start for you and thanks for putting this online in two version (dark and light).

Cheers
joe from Dukes of Data

krisikrisi

Hello,

Thank you for your feedback.
I will work on it and I will try to make it more simple.

Regards,
Krisi

This contest is finished. Its not possible to reply anymore.