Design a new logo & CI for “Dukes of Data

GET A DESIGN

Start date: 30-07-2018

Ending date: 15-08-2018

Total budget: € 589.00
Latest design
Book cover
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Design a new logo for “Dukes of Data”. We do need a complete corporate design portfolio.

Keywords in order of priority regarding Dukes of Data as a product/solution:
Data, insights, machine learning, reports, esports, statistics, improvements, ratings, training, next level, consulting, experience, pro gamers, counterstrike: global offensive, teamwork, easy to use

Keywords in order of priority regarding Dukes of Data as a company:
Customer centric, innovative, modern, flexible, dynamic, smart, international, start-up, experience, data, knowledge, experts, gamers, toolmaker
The logo will be used mainly in an online environment.

Company description

The Dukes of Data are a group of highly experienced IT pros in regards of processing data to gain insights and reports. Located in Vienna, Austria we operate worldwide with our platform for esports players to take their next steps in becoming a pro gamer.

We are dukes of data, no the kings or queens - we don’t own the data we work with. We help data owners to get insights and analytics they won’t have so far.

The abbreviation DoD also means “definition of done” in IT context. We are committed to finish the projects we start. We are committed to enable our customers to go ahead along without any further help.

Target group

For our online platform we highly address gamers:
* 80% male
* Age 16-30
* Highly interested in technology

For our consulting service we talk about:
* Companies with data warehouse technologies
* Managers, relying on reporting
* Analysts, who need consulting to gain new insights

Colors, favourites and other requirements

A combination of heraldic armor and high tech symbols would be great, no specific colors preferred,

Designer: Cherry23 Cherry23
logo_corporate_design-cherry23-QVAuiQvg

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logo_corporate_design-cherry23-CzMfzCVc

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DoD´sDoD´s

Hi Cherry23,

thanks for this entry.

We can see that you explored the O created with the Ds in other ways.

Sorry to say, but it did not wow us. Not really sure, why, but there is no appeal, no sexyness in it.

But keep your head up, let some ideas flow and we would be happy to see more of you in future.

Thanks
cheers
joe

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logo_corporate_design-cherry23-BkjENRjc

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DoD´sDoD´s

Hi cherry23,

thanks for your next proposal.

The font is so much better and the clear, nice look is refreshing at all. Nice to see another DD combination in another variant.

But it does not work for us. The double D is too standard. We can see that you tried to create the O in the middle there, but unfortunatly, no.

Definitiv an improvement to the last one,
please keep it going,
cheers
joe

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logo_corporate_design-cherry23-3R9Xvbvs

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DoD´sDoD´s

Hi Cherry23,

that's a nice picture how it can look on the streets. Maybe this might work with bright lights in the background.

Cheers,
joe

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logo_corporate_design-cherry23-yUblUaps

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DoD´sDoD´s

Hi Cherry23,

the same as in the other logos. Too dark, does not work for us.

Cheers
joe

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logo_corporate_design-cherry23-xsI2giRs

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DoD´sDoD´s

Hi Cherry23,

in this one, the font is more visible, but we don't think this one is an appealing font anyway.

Sorry, but thanks for all the variations - it's great to see instead of imagine.

Cheers
joe

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logo_corporate_design-cherry23-xFyJsq3s

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DoD´sDoD´s

Hi Cherry23,

Wow - this one is hard to see, even if I make the picture bigger on my screen. Way too dark (symbol & font)

Cheers
joe

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logo_corporate_design-cherry23-w1KsH5Hs

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DoD´sDoD´s

Hi Cherry23,

thanks for your entries.

You came up with a new idea - using the D from an older font and combine them to DD.

The shadow/gradient makes it hard to find a clear, polished symbol.
Overall it does not click, sorry.

But thanks for the proposal,
carry on,
cheers
joe from Dukes of Data

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