Design the logo and corporate identity for the SKN2 cosmetic clinic

Start date: 03-08-2020

Ending date: 31-08-2020

Total budget: € 629.00
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Design the logo and corporate identity for the SKN2 cosmetic clinic. The name is SKN2. The number '2' in the name gives strength (and is squared, stronger together) and also stands for 'Skin 2.0', so the 2.0 version. So it has several meanings. See also at Core values ​​of the founders. The clinic is founded by 2 dermatologist friends who have known each other for more than 15 years. Both have been active in dermatology for 20 years. With the establishment of this company, we want to collaborate with skin therapists, dermatologists, plastic surgeons and cosmetic doctors establish a new brand with a high quality standard for cosmetics, skin care and skin improvement (laser, peels, injectables, surgical treatments). With our many years of experience, expertise and knowledge of the diseased skin, we want to use this partnership to maintain and optimize healthy skin.
We want to position ourselves as an expert and innovative expert institution within Dutch cosmetic care.
The clinic will have branches in the Randstad and Central Netherlands.
Our concern will be a total concept in which the customer is central. We focus on both women and men and try to accentuate the natural beauty.

Primary target group: women aged 30-49 with an above-average income

Tone of Voice: professional, high-quality, innovative, "people" central, responsible and safe.
Core values ​​founders: Friendship, Reliability, Trust, Giving a safe feeling, Helping

Company description


Target group


Colors, favourites and other requirements


Designer: Davechenderson Davechenderson
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