KPMN...... fibonacci and the golden ratio

GET A DESIGN

Start date: 23-11-2014

Ending date: 27-12-2014

Total budget: € 420.00
Latest design
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mattdesign

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Design a logo and stationery for a startup consultancy. The stationery in the form of a window envelope, writing paper, follow-up paper and an e-mail signature. A scale ruler is used instead of a business card. On the scale ruler a design with the logo, the name of the employee, the phone number and the site. The scale ruler is approx 15cm long and contains four scales (1:20, 1: 100, 1:25 and 1:50), see also the attachment.

The letters which have to be used in the logo are: KPMN
The official name (which should not be in the logo) is: koopman duurzaam advies

We have no preference for color. The logo must be applicable in black / white and dia-positive.

In terms of design must the Fibonacci sequence and the golden ratio incorporated into the logo (see the requirements).

The logo must have also the descriptor "natuurlijk duurzaam” (natural sustainable).

Design words
Stylish, innovative, confident, young and fresh accompanied by high quality

Company description

KPMN is a starting consulting company that owners of existing property advises how his/her building/property can be preserved. Preservation of a building for a better use of energy through sustainable equipment, energy saving measures and awareness of the users.

Target group

Building owners, municipalities, real estate investors, housing associations, industry, etc. all with existing buildings.

Colors, favourites and other requirements

The colors should support the stationery and are free to fill in.

Favourite logos: National Geographic, Apple, Chanel, Audi

What an absolute requirement (must have) is that the logo is designed with natural beauty. The golden ratio and the Fibonacci series are key concepts in it! The descriptor and the philosophy of the company, are based on that. The advice which is given by KPMN must contain a natural logic, natural beauty and natural sustainability. The logo supports that advice.

See also:
http://www.youtube.com/watch?v=aBzAO72NuIc
http://revoseek.com/apple/apple-golden-ratio-golden-rectangle-fibonacci-sequence-design/
http://www.youtube.com/watch?v=ahXIMUkSXX0
http://www.banskt.com/blog/golden-ratio-in-logo-designs/
http://www.youtube.com/watch?v=2pbEarwdusc

Designer: joop joop
logo_huisstijl-joop-tMUpjr6m

joopjoop

voorzet logo
de spiraal staat voor ontwikkeling en groei

VictorVictor

Bedankt voor je moeite! Het logo voldoet alleen niet aan de juiste sfeer/vraagstelling. Het is geen logo wat past in de rij van national geographic, Apple, Chanel, Audi. Kijk alsjeblieft eens naar de video’s zoals in de uitvraag gemeld en wees creatief (kleurstelling, de gulden snede en de natuurlijke schoonheid). En ‘natuurlijk’ is zeker ook bedoeld als nadruk en niet meteen in de sfeer van groene blaadjes. We zijn een adviesbedrijf en geen hovenier ;-).


Thanks for your effort! The logo does not answer to our need. It is not a logo that fits in the line of National Geographic, Apple, Chanel, Audi. Please look at the videos and be creative (color, the golden ratio and the natural beauty). And 'natuurlijk' can be read as ‘natural’ but in dutch it also means ‘of course’. We are a consulting firm and not a gardener ;-).

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