Logo and branding for vacation rental of appartments in Belgium and France

Start date: 19-02-2021

Ending date: 04-03-2021

Total budget: € 459.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


To support our business name of the vacation rentals we would like to have a logo and branding elements.
We would love to use a letterlogo or image logo with elements that can be used on their own.
For the branding elements we would like to have some mockups for signage of our buildings (interior and exterior) and cars, a brochurecover and a welcoming package for our guests.

We want to give our renters a vacation without any worries, relaxation, getting positive energy, togheterness

Keywords of the rentals: sense of family/home, quietness, comfort, contemporary, affordable, safe
Keywords of the environment: top locations, energetic seaside cities, one with nature, cosy

Company description


Cazura rents about 150 appartments in Belgium and France. At the moment we are equipping these appartments with digital locks for keyless entry. We will also implement a modern reservation sytem.
It’s important that this logo and branding feels young and modern.

Target group


B2C
Most of the renters are grown ups, couples or families searching for a cozy vacation rental in Belgium or France.

Colors, favourites and other requirements


We don’t have a preferred colour scheme yet. We would love to get a proposal for the branding color palette and fonts.
Logo in color + negative variant (black/white), delivered in .ai format
Image Mockups for branding elements (.png, .jpg)
Transfer of intellectual property

Extra remark based on first submissions:
* no palmtrees, this is something we don’t have naturally in Belgium!
* don't use houses because they remind us of real-estate

Designer: joe hart joe hart
logo_stationery-joe-hart-d8W9zpw0

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logo_stationery-joe-hart-AqZcFeaW

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joe hartjoe hart

Check please. I added a color palette and some muckup looks, I hope you like my work.

greetings joe hart.

vanessa_aclvbvanessa_aclvb

Forget that I even asked. It's way better in black and white ;-)

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logo_stationery-joe-hart-AEFtRmCW

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vanessa_aclvbvanessa_aclvb

Really nice. Stylish, minimalistic, recognisable. Top!

vanessa_aclvbvanessa_aclvb

Really nice. Stylish, minimalistic, recognisable. Top!

joe hartjoe hart

Thank you.

greetings joe hart.

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logo_stationery-joe-hart-1lzVjls8

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vanessa_aclvbvanessa_aclvb

We like the other font better than this one.

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logo_stationery-joe-hart-vaoHh04G

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joe hartjoe hart

Check please..

vanessa_aclvbvanessa_aclvb

This is really nice as a negative version. I’m not sure if it’s meant to be used everywhere in the black or white version. Maybe we should keep a coloured version also. Not sure yet.
Can you show us some branding elements like the signage board with this one please?

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logo_stationery-joe-hart-hzoNzhYG

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joe hartjoe hart

Is this what you mean?


greetings joe hart.

vanessa_aclvbvanessa_aclvb

I think it will be great even without the house in the C

joe hartjoe hart

thank you, I'll be revising soon.

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logo_stationery-joe-hart-ti6b8Jeq

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logo_stationery-joe-hart-q0CGJ3Kq

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vanessa_aclvbvanessa_aclvb

Heel leuk lettertype! En de C is ook leuk, misschien zelfs zonder de details erbinnenin. Misschien ook even een negatieve versie maken (zwart/wit)?

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