Logo and corporate identity for

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Start date: 05-10-2014

Ending date: 09-10-2014

Total budget: € 150.00
Latest design
Book cover
Lisa Roos

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

We are looking for a logo and corporate identity for our company Lumerro. Lumerro is a specialist in making electronics that simulate day and night cycles for large modelrailroadss. Read more about us in the company description.

As already mentioned, the name of our company "Lumerro" with the accompanying slogan "Light up your world" The logo should not be too crazy, we prefer to see our name in a distinctive color and letter combination instead of all kinds of "additions" but let this not stop you to come up with creative ideas. We would like to see a stylish logo but not with curly letters or something.

There are two images that have been added, these two images we want to use in our advertising frequently. Our website will also be inspired by these colors. It is therefore a must that the logo combines with the picture. One of the images is the orignal file you can use the other is an example of an idea what we had to combine our own logo and image. This combination we want to use in our booth at trade shows.

The reason that we chose to use this image is that there is a train on it which obviously needs no further explanation, but more importantly in the picture you have beautiful light and that is exactly what we are trying to simulate.

Company description

Lumerro is a specialist in making electronics that simulate day and night cycles for modelrailroads. things like mimicking sunrises and starry skies. Currently we are expanding our products to simulate different weather conditions and corresponding sound. A good example is a thunderstorm, complete with thunder and lightning. The addition of sound makes it possible to get even more on the layout. Now we can add singing birds and noisy streets

Target group

Our target group are people who are into in railroading / model trains. The focus is primarily on modeling associations and individuals with a large railroad at home. These are often older men but we see that the younger generation model railroaders is specially interested in our products. Many of our customers are in Germany, but we sell throughout Europe.

Colors, favourites and other requirements

The logo must combine with the added image.

The slogan "Light up your world" should also have a place.

No crazy additions to the logo as trains or suns.

The focus is on the design of a logo, but we also need a stationery, business cards and a favicon. It would also be useful if you could create a color scheme. Our website (and other promotional materials)

Designer: iG design iG design
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iG designiG design

Voor de logonaam heb ik voor een lettertype gekozen dat in zich veel linken heeft met de spoorwegen (modelbouw). Het lettertype symboliseert de spoorlijnen en wissels. Op het einde van de rit (of onderweg) begeven zich in de laatste letter "O" de wegsignalisatie.
De subtitel is in het geel geplaatst vanwege het woord (light) en in referentie met de gele voorsteven van de locomotief.
Hopelijk kan u dit smaken? Succes!

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