Logo and visual identity for a sneaker brand

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Start date: 19-07-2016

Ending date: 02-08-2016

Total budget: € 319.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Brand name is Möbius; Now I need a strong & modern logo and visuals to launch a new sneaker brand.

Brand concept: launch a new brand giving rebirth and 2nd life to "garbage".
1st step : launch casual sneaker (to wear in city) using old car tyre as sole.
2nd step : develop t-shirt or others using plastic recycling etc.

Positionning: fashion / design, middle high market ; quality product in leather, inside and insole in leather, quality details.
Distribution : web and concept-stores

Logo must be modern and very strong, very visual (I don't want a powerpoint logo). I want a strong element to be used as a monogramm (as a letter or graphic element). Link to recycling is not mandatory.

From this logo I also need all brand identity to be used for communication, website, cards, etc.

Attached:
Picture of a sample developed to give you an idea (shoe design will be a lot different).
Moodboard

Company description

Target group

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Colors, favourites and other requirements

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Designer: oceanzc oceanzc
logo_huisstijl-oceanzc-HXFHTbYe

oceanzcoceanzc

And one version with colour

abarboteauabarboteau

I think this is too men / masculine. Even the logo, a kind of feminity is missing

oceanzcoceanzc

Oke i will work on that

This contest is finished. Its not possible to reply anymore.
logo_huisstijl-oceanzc-GIbprqme

oceanzcoceanzc

Just so you could see the idea for a brand identity

abarboteauabarboteau

I think this is too men / masculine. Even the logo, a kind of feminity is missing

This contest is finished. Its not possible to reply anymore.
logo_huisstijl-oceanzc-RAe4VGIS

No comments

abarboteauabarboteau

Très moderne et simple dans le traité, que ce soit le lettrage (peut-être même trop simple?) ou le logo.
En revanche je ne vois pas trop ce que le logo représente par rapport à la marque

oceanzcoceanzc

I'm sorry my french is terrible. Maybe because of the old car Tyre we could make it look more like a tire track?

abarboteauabarboteau

Did not know you were not french.
Very modern and simple on global aspect: letters forms and logo. Maybe letters are even too simple
I don't know what logo represent for the brand; I don't see the link with sneaker

This contest is finished. Its not possible to reply anymore.