Looking for a offbeat logo for hot chocolate coffeeshop

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Start date: 02-11-2013

Ending date: 16-11-2013

Total budget: € 349.00
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Lydia

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Hello ! I would love a logo that can express at the same time sobriety and have a country house feel to it, I'll also have business cards with a grainy texture using recycled paper.
"L'armoire à cuillères" ("the spoon drawer") is the french name that I picked for my chocolat coffee shop as it expresses at the same time a vintage feel, nostalgia, wood, materials (the drawer), full-rounded flavour and deserts (the spoon), but it also relates to books as it's a sentence from an anti-consumerism song from Boris Vian called "La complainte du progres".
Boris Vian has a very caustic , offbeat, ironic humor. I love his intended misuse of words.
Anyway, I would like a logo that reflects on all these themes and evocative, that takes you a journey and at the same time have that comfort and reassuring aspect of childhood objects.
I don't want it to be explicit! For instance : A drawer and a spoon, or a book and a cup...

I would like something that is offbeat and reassuring (yes, impossible... (sigh) )
It could be a mascotte
I love white handwritten fonts, a bit sloppy, like our grandmas can have.
My logo will be used everywhere from labels on my chocolate paste to my future by-products ( cooking apron...)
A vector version the logo would be welcomed.

Company description

It's a hot chocolate coffeeshop with home made pastries, and second hand books. The place is in te historical center of the town.

Target group

Women and children!! Of course, old ladies and tourists, but for the most, it would be the 18-34 years old workers.

Colors, favourites and other requirements

I like wood, yellow and orange from East of Europe, but cold coulours from the North of Europe. So, at least, all is fine, except flashy colours!!
Thank you for yout help.

Designer: Elise Jeanniot Elise Jeanniot
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Elise JeanniotElise Jeanniot

J'ai redessiné l'ours, peut-être qu'il ne vous semblait pas assez humanisé ? Je vous propose également de voir le logo avec et sans macaron.
J'espère que ceci vous conviendra ou vous aidera à savoir ce qui manque à ma proposition.

BiskuitBiskuit

Merci :)

This contest is finished. Its not possible to reply anymore.
design_logo_identite_entreprise-elise-jeanniot-HQZNlMfY

Elise JeanniotElise Jeanniot

Bonjour Mallorie,
Voici un update de ma proposition pour votre bar à chocolat. J'ai changé la position d'une patte avant pour donner à l'ours un côté plus dansant.
Merci de votre retour !

BiskuitBiskuit

Bonjour, il est chouette. Ca reprend bien l'idée du Fichier 3. Après il me manque quelque chose, mais je n'arrive pas à trouver quoi...

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design_logo_identite_entreprise-elise-jeanniot-lw29PaWe

Elise JeanniotElise Jeanniot

Bonjour Mallorie,
Votre projet me plait beaucoup. J'ai choisi de travailler avec une mascotte, l'ours, pour sa rondeur et son aspect massif. C'est un animal qu'on retrouve souvent dans des contes et univers pour enfants. Le public que vous souhaiter cibler en premier étant les femmes et enfants cette mascotte me semble adaptée. J'ai choisit de la traiter en trois couleurs qui rappellent les teintes du cacao.
J'espère que ce design vous plaira.
Bien à vous.
Elise Jeanniot

BiskuitBiskuit

Bonjour Elise, joli travail. Il est tristounet à baisser la tête ?

Elise JeanniotElise Jeanniot

Je comprends bien votre remarque je vais vous envoyer un design adapté. Merci de votre commentaire!

This contest is finished. Its not possible to reply anymore.