Modern corporate identity for a modern player in healthcare

Start date: 10-08-2020

Ending date: 26-08-2020

Total budget: € 150.00
Latest design
Book cover
ADG1106

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


We are looking for a corporate identity that will make is stand out in the market.

We will use the logo and colors on our website. The corporate identity will be used on our stationary like business cards and invoices etc.

I have a background in brand management and intent to give feedback on your designs on a daily basis.

Company description


We sell innovative equipment for the medical industry. We aim to be a refreshing, new player in the market. Our "Innea" brand stands for open, transparent communication. We are specialistic, creative and flexible. Together with our customers we look for win-win solutions.

Target group


Colors, favourites and other requirements


After receiving some submissions we have some more specifics: we would like a logo without obvious symbols of healthcare (pills, plus's, hearts, stethoscopes etc.). We would like the logo to be a bit warm, but mostly modern. Showing innovation and growth in the logo would be great.

Designer: otreba otreba
logo_stationery-otreba-FFjDz59s

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logo_stationery-otreba-CmSKlZbs

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otrebaotreba

hello sir
how about this one? letter a which symbolizes growth.
feedback please

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logo_stationery-otreba-ZqPo5J1U

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autoklaven-shopautoklaven-shop

Hi Otreba,


that is better! It still feels too clinical, maybe if the colors would be different?

We would like to get away from the + altogether, our company wants to expand outside of healthcare and the logo should be able to come with us. Would you be able to implement a symbol of growth (like a (blue) line going up, maybe in the font as you did with the + right now)?

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logo_stationery-otreba-nbqvBpNg

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autoklaven-shopautoklaven-shop

Hi Otreba,

Thank you for your submission. We have (just) decided we would like a logo without obvious signs of healthcare, so if you could make a logo without the symbols, we would be grateful. I do realise that both your logo's are mostly based on these symbols. I hope you have time to make something that is soft, and without healthcare symbols.

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logo_stationery-otreba-lktkmCDg

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