Wanted: logo and corporate identity for communication solution

GET A DESIGN

Start date: 19-12-2017

Ending date: 04-01-2018

Total budget: € 359.00
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aepjohan

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

What are we looking for?

We need a logo and corporate identity which consists of a stationary with at least: business cards, powerpoint template, letterhead (word template). This in the following formats: Adobe (Illustrator or Photoshop), PDF, PNG, JPG, DOCX, PPTX.




Company description

We are looking for a logo and corporate identity for a new product under the name "Bee Relevant". Below you will find a description of our needs and some guidelines.

Who are we?

Bee Relevant is a solution which consists of a software product and supporting services. Together it they form a solution for companies to optimise the way they communicate with their clients and add more relevance in their messaging.

The solution is Dutch but we might want to sell it in other countries in the future, so please keep this in mind.


Who do we want to be(e)?

The productname is Bee Relevant, and this is what we would like to see in our logo and corporate identity. We add relevance to customer communications and contactpoints by automating these contactpoints and processes. Key words in this are: relevance, effectiveness, efficiency and personalisation.

Target group

Who do we target?

Our target audience consists of business 2 business organisations who are mainly active in service industries. This ranges from IT resellers to car repair shops or installation companies (electricity or such). Within these organisations our counterparts are people from departments such as: communication, marketing, sales, support. Departments that communicate with their customers on a frequent basis.

Colors, favourites and other requirements

What are our ideas for the design?

We would like to use a bee (yes the animal) in the logo, with of course the relevant colours (black and yellow). Although these colours can be quit "screamy" we would like to have a "friendly" and more relaxed use of forms and the colours.

As an addition to the bee you can use a honeycomb, or something that shows effectiveness (such as a bulls-eye and arrow). The productname should be in the logo but we would use the two separate as well.

The product is owned by Evolve Services/Evolve Mobile and you can use these logo's and identity as inspiration. There is no need for a reference to these brands however. We enclosed an overview of these brands. Please use a well known font which is clear and not to "fuzzy". Examples are Verdana or Helvetica. You could also use Evolve's typography if you like.

We also added to images (emoji's) of bee's to give you an idea of what we like.

Designer: Dadaist Dadaist
logo_huisstijl-dadaist-THFiGSxc

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DadaistDadaist

Mag ik hieruit afleiden dat dit niet voldoende is om energie te investeren om een voorstel uit te werken voor een huisstijl?

sharedvalueincsharedvalueinc

Wij verwachten vandaag een winnaar te kiezen maar er zijn op dit moment een aantal kanshebbers met een hogere waardering. Dus ik zou het even laten voor wat het nu is. Bedankt!

DadaistDadaist

Prima. Jammer dat mijn ontwerpen uit de boot vallen, maar ik hoop dat jullie een goede keuze maken. Succes.

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logo_huisstijl-dadaist-zA2cmcFc

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DadaistDadaist

Jammer dat ik jullie niet kan overtuigen.

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logo_huisstijl-dadaist-X7mqsoQS

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logo_huisstijl-dadaist-SnYnFfiS

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logo_huisstijl-dadaist-EA7BUtRw

DadaistDadaist

Even over een andere boeg. De honingraat en het patroon refereren nog steeds naar een bij, het geheel naar communicatie en interactie.

Ik heb dit logo ook even omgezet naar de kleuren van Evolve Mobile en Evolve Services. Naar mijn gevoel blijft het idee ook dan best overeind.

Dada
J.

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logo_huisstijl-dadaist-7yvxS7Vo

DadaistDadaist

Hoi,

Mag ik jullie eerst feliciteren met de leuke naam voor jullie product annex dienst! Leuk gevonden.

Ik probeer meestal een drietal logo-ontwerpen te maken voor een opdracht. Eerst het logo en afhankelijk van jullie feedback, stel ik graag een huisstijl voor.

Hierbij mijn eerste bijdrage. Bij de typografie van het woord 'bee' heb ik bewust gekozen om in dikte te variëren van de B over de eerste E tot de tweede. Het woord 'relevant' staat nog een stapje dunner. De baseline heb ik verzonnen dus die kan aangepast worden naar believen of weggelaten worden.
Het beeld spreekt voor zich... hoop ik.

Met vriendelijke groet
Joël

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