It all started with an idea...

Needs

Find a meaningful slogan for our innovative, radiological App "mRay" (information at http://www.mbits.info/mray).

mRay enables for a performant, reliable and intuitive reading of radiological image data (X-ray, CT, MR images, etc.) on mobile devices such as smartphones and tablets.

*ATTENTION*: Please do not Focus too much on the "Health" Topic. We are not adressing patients but physicians in a way to make their daily life easier and to streamline Workflows.

The primary customer benefits:
- Verified findings by fast second opinion (eg while being on-call)
- More flexible on-call service (by accessing image data anywhere in and outside the hospital)
- Better information for the patient (by showing the image data during the ward)
- Traceability for referring physicians (as they have access to the image data and not only on the textual report)
- Low-cost, mobile image reading workstations (for the hospital)
- Better demonstration abilities at congresses and meetings

Primary USPs of the application are:
1. Fast, easy access to image data anywhere, anytime
2. High-performance loading and displaying of even huge radiologicla image data
3. Runs on top of each PACS (image database in the hospital)
4. Simple sharing of image data and conversations (similar to a messenger, using encryption and enhanced security measures)
5. Multi-level security system
6. Approved medical product

The slogan should take the mobility, speed, simplicity, and also the (legal) security of our application into account.

It is important to find a slogan with a good balance between innovative and "trendy" app and serious medical product.

Also, the slogan should be adapted to the product name "mRay" (good sound - Earcatcher) and "stay in your head".

Company description

Target group

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