It all started with an idea...

Needs

My wife is very talented if it comes to children

During the week she works at the children day care. After her contract was ended for three times and after parents complaining every time a construction was found to extend her contract again, it now looks it was the last time.
She always has had the wish to start her own Child coaching practice.

• In the past she has worked for a institution where autism was detected at a young age and children as well as parents where helped to coop with that.
• Help with mourning after a loved one passed away.
• Child raising help.
• Concentration problems
• Etc
After mentioning her plans some parents already asked for help and after have done that within some sessions the need for businesscard and therewith a Name and Logo became clear.
Because it is not clear yet if she wants to specialise into a specific direction the name should be more focussed on the “working with Children” and less on the coaching.
She will start it herself, but maybe one day a mutual practice or more people will work for her, so also no focus on her.

She herself thought of the name “Kids today”. Nice catchy, but also in use of a children clothing company. I can be used, but we prefer something uniques. Also something that is easy to aproach, if you know what I mean.
Summerized:
Name & Logo (business card)
• Catchy, short name
• Easy to approach
• Focus on children
• Available as website. NL
• General as name and not focussed on the people behind it. (one or more)

Company description

Target group

Colors, favourites and other requirements