Brand logo for the acute internist

Contest holder: smpasha2
Category: Logo design
Status: Ended
Files: File 1

GET A DESIGN

Start date: 14-09-2018

Ending date: 21-09-2018

Total budget: € 369.00

WINNER

linkmastermind1@gmail.com

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Dutch medical care is having a sturdy time with overpopulated emergency wards due to aging of the Dutch population in combination with reduction of hospital admission capacity and a lack of nursing staff. To improve the acute care the on the emergency ward the function of acute internist was started in 2008 whom now play an important role in the acute setting. The current name of our society is the Dutch Acute Medicine. However to emphasize our relation with other Dutch societies the name had recently been changed in to the “Nederlandse Vereniging voor Internisten Acute Geneeskunde” (NVIAG) also known as “acute internisten”.

In an attempt to change our name on the website it was noticed that our current brand logo has looks rather similar to the loge of the UMC Amsterdam. They also accepted a tulip in similar colors. Therefore this contest, a new name, a new brand logo.

What do we want?
A fast, sturdy and strong logo that emphasizes cleverness, power and connectedness:
- Cleverness, because we use the power of our brain to come to the right diagnosis
- Power, because we are becoming the thriving source on the ER
- Connectedness, because we increase the collaboration on the ER and prove to be the missing link.

Thereby, our logo has to fit with the current colours we have on our website (see attachment). Also the name NVIAG and our aka “acute internisten” should be woven into the logo.

What don’t we want?
- We are no cardiologist, therefore a logo of an electrocardiogram is not appreciated
- The tulip, the UMC Amsterdam has a much bigger reach and we don’t want to be directly correlated with them.
- Rather not an aesculapius because it has already been used multiple times

Company description

Target group

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Colors, favourites and other requirements

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177 Submitted designs

47 Designers

1 Winner

With many strong entries submitted, the client faced a tough decision, but one design came out on top.

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The winning design perfectly matched the client’s wishes - delivered by a proven talent.

linkmastermind1@gmail.com

linkmastermind1@gmail.com

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