Design a fresh & modern logo for a Swiss Consumer Goods Company

Start date: 19-07-2016

Ending date: 02-08-2016

Total budget: € 100.00
WINNER
Book cover
Y-graphic design

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


We are looking for a company logo for a Swiss-based entity that designs and manufacturers premium water bottles (+ accessories). Think along the lines of S'Well (swellbottles.com), myBKR (mybkr.com), Miu bottles and the likes.

For the company logo we are looking for a fresh design that incorporates the following elements:

- a stylised version of the Matterhorn (most renowned Swiss mountain - see attached picture for a sample of the stylised design that can be used for inspiration)
- the name of the company (SWOTTLE) in a premium font that expresses Swiss quality / "Swissness"
- A tagline "Founded in St-Sulpice, Switzerland" or just "Founded in St-Sulpice"
- Optional integration of a stylised bottle in the logo

Overall the company logo should express eco-friendliness (very important for Swiss consumers), premiumness, and modernity (without going too crazy - the Swiss are quite conservative).

Company description


Target group


Colors, favourites and other requirements


Designer: Y-graphic design Y-graphic design
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dianusskadianusska

very nice this design :) Many thanks for the rework. Nice integration on the bottles as well. I wanted to ask for your feedback on printing this on glass bottles - do you think there is anything we can do on the font to further highlight the small details (shadow, outline, etc)?

dianusskadianusska

Hello still our favorite this one. Only question I have is if you think it's possible to bring out the Matterhorn mountain any more recognizable? I saw some other designs that were submitted where it is more recognizable? What do you think?

Y-graphic designY-graphic design

I think it will become less logo-like to copy the exact example you gave. Kind regards.

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Y-graphic designY-graphic design

With effects it become's like this. kind regards.

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logo-y-graphic-design-IXwTO23k

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logo-y-graphic-design-Hvcka9fk

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logo-y-graphic-design-jJoHX1rU

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Y-graphic designY-graphic design

Hi Dania, is this what you mean? Kind regards

dianusskadianusska

Hello and many thanks. I actually prefer the previous font :) The logo in white & silver looks very nice and premium - to keep :) Would you mind reverting to the old font and also place it on a gold bottle (same shape as the silver one you used) and on a glass bottle (https://partnergroup.en.alibaba.com/product/60435926929-802850054/BPA_free_Kids_school_water_bottle_350ml_with_straw_lid.html)?

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logo-y-graphic-design-QYKLhNuS

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dianusskadianusska

Hello and thanks for the proposal.
Could you please illustrate the following for us:

- how would you see this logo integrated on a metal bottle (colors) such as http://shop.nordstrom.com/s/swell-sparkling-champagne-stainless-steel-water-bottle/4048102?origin=keywordsearch-personalizedsort&fashioncolor=GOLD (only for illustration purposes obviously)
- would you mind giving it a try with some other fonts / colors for the company name?

Many thanks

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logo-y-graphic-design-O53STsMS

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