New logo for Twinx

Start date: 06-03-2014

Ending date: 06-04-2014

Total budget: € 249.00
WINNER
Book cover
mikidejanovic

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


The Twinx website and logo are in need of a big refresh.

Some keywords for the new style:
Fresh, no nonsense, fast track business development, hands on approach, innovation, project organisation, cooperation

Wanted look:
YES: Business, corporate, energetic, dynamic, innovation
NO: the vague/blurry/soft creative look

Wanted colors:
We'd prefer something towards the colors of the old logo as the colors are associated with innovation, but we're open for good suggestions of course.
Basic colors: Red, purple

Wanted design:
Something with an association with materials (high-tech), something 3D-ish, more complex. The old logo was nice in the sense that it had something dynamic (and the flash animation).

Animation itself isn't required, but a dynamic look is.

Company description


Twinx specialises in project- and programmangement with a lot of experience with larger innovationprojects and business development.
Twinx stand for Together we innovate

Target group


R&D management, business developers

Colors, favourites and other requirements


See the general description

Designer: mikidejanovic mikidejanovic
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mikidejanovicmikidejanovic

Maybe this could be interpreted as interpersonal contact. Greeting

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pvdwerfpvdwerf

Hi, to go short the customer loved your previous design for better so maybe you can just create a mark next to the beautiful logo that is already existing. Customer does not like 'a person' in the logo but more the suggestion that there is movement and interpersonal contact (the together aspect). Thanks again!

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pvdwerfpvdwerf

Hi, thanks for you design. We like the simplicity and playful look, although it also makes us think of kids toys if you know what I mean. It would be nice if part of the logo would could be used as a standalone mark that is easily recognizable. For instance as the "i" in the old logo could be used. Mind that it doesn't neccesarily need to be one of the letters of the logo that should have this function. I hope this is something you can work with.
regards,
Peter

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